Candidate is expected to build the brand (FMCG Food Product) marketing strategy and initiatives to maximize brand awareness and increase the market share and eventually impact on increasing of sales.

Candidate is responsible on all aspects of of brand marketing such as brand marketing, digital marketing, advertising, CRM, advertising, and etc.

Description:

• Build and execute product marketing strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Execute the Brand strategy and explore new opportunities to win market share.
• Responsible for all marketing tools online and offline to be well prepared and delivered
• Brief internal and external team for and end-to-end seamless execution
• Ensuring all tactic approved from strategy to be implemented to a realistic execution to maximize brand engagement and awareness and sales impact for the brand
• Analyze data and conclude with learnings that will be useful for future social strategy creations
• Set up and optimize company pages within each digital platform to increase the visibility of company’s social content

Requirements:

• Fluent in English
• Able to work on-site Monday – Friday working hours
• min. 2 years of work experience on an FMCG brand marketing team
• A background in marketing communication or digital marketing
• Strong writing, editing, and proof-reading skills
• Highly skilled in online / social media communication
• Drive, competence, flexibility and a willingness to learn.
• Strong analytical abilities to read, interpret, and utilize data, and to come up with actionable points for optimization and/or experimentation
• Digital savvy with a passion for the digital landscape and knowledge of how platforms work, with experience in social listening and data analytics

*Plus Point for individual that are able to use photoshop, adobe illustrator or any graphic design tools